Advanced Business Analytics Program
Step Up to Data-Driven Leadership

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    Why Enroll in the Advanced Business Analytics Program?

    In a rapidly digitizing world, data is your biggest asset that can be leveraged to uncover valuable business insights and gain a competitive advantage. Organizations are increasingly using data analytics to drive innovation and strategy and to improve efficiencies across functions. If you are keen to stay ahead of the curve, both within your role and in your industry, then this is the program for you.

    93%

    of companies say that AI, machine learning, and more are key to achieving their digital transformation goals

    SOURCE: SAP & FORRESTER CONSULTING SURVEY

    67%

    of senior executives say that they need to upskill on data-driven insights

    SOURCE: DELOITTE

    55%

    of businesses have started using data analytics to improve efficiency as a result of COVID-19

    SOURCE: SISENSE STATE OF BI & ANALYTICS REPORT

    Program Highlights

    In this immersive program that can be completed in up to 12 months, you will get hands-on experience with applications of data analytics tools in real-world business scenarios. The rigorous curriculum ranges from challenging core modules to interactive online sessions, as well as online and on-campus electives.

    Flexible

    Learn at your own pace with online sessions and customize your learning journey with electives.

    High Touch

    Immerse in interactive sessions with the faculty, fireside chats with practitioners, and networking sessions with peers.

    Real-World Application

    Learn from real-world case studies and business challenges, and apply the learnings to your job immediately.

    Digital Transformation Playbook

    Prepare a roadmap for digital transformation at your organization.

    Choice of Electives

    Choose two out of four topical electives (six weeks each) to gain relevant skill sets specific to your role or industry.

    On-Campus Immersion

    Opt for one in-class elective (five days) of your choice from 23 options at the Wharton Executive Education campus in Philadelphia.

    20+ Q&A Sessions with Course Leaders

    Learn at your own pace with online sessions and customize your learning journey with electives.

    World-Renowned Faculty

    Learn from the same faculty who teach in Wharton’s MBA program.

    Peer Learning

    Interact with and learn from high-achieving peers from around the globe and build your network.

    Rigorous Curriculum

    Immerse in a learning journey that can take up to 12 months to complete that includes in-depth sessions in business analytics.

    Interactive Sessions

    Take advantage of more than 200 hours of interactive learning with faculty, industry experts, and an accomplished peer group.

    Certificate of Achievement

    Receive a prestigious Wharton Executive Education digital certificate upon program completion.

    Pathway to Wharton Alumni Status

    For more than 135 years, Wharton has been the place where visionaries, inventors, and trailblazers get their start. After completing the ABAP, upon further qualification criteria and additional tuition, there is a pathway to apply for Wharton Alumni Status. Criteria for qualification include:

    Step 1:

    Step 2:

    Step 3:

    • Once you have completed the ABAP, and if you are admitted to LEAP, you will be assigned a Wharton-trained executive coach. You will be required to complete:
      • Two additional Wharton Executive Education open-enrollment programs offered on campus in Philadelphia
      • Six executive coaching sessions

    The tuition for LEAP is US$69,000 and includes the coaching fee plus up to 10 days of on-campus accommodations in Philadelphia. If you are admitted to LEAP, we will credit the full US$40,000 tuition fee of ABAP that you have already paid toward the cost of LEAP, leaving US$29,000 remaining to be paid. You will have up to 12 months to complete the requirements for LEAP.

    When you become a Wharton alumnus, you will be joining one of the most prestigious business school alumni groups, with more than 99,000 members worldwide in over 130 countries. You will have an opportunity to declare your interest in achieving Wharton alumni status later this year once you have reached certain benchmarks.

    Once you qualify for Wharton alumni status, you will be eligible to receive:

    • Full access to become a member of 77+ Wharton Alumni Clubs
    • Invitation to attend future Wharton Global Alumni Forums
    • A Wharton email address

    Curriculum

    The ABAP is designed with the needs of busy executives in mind — you will learn through online and interactive sessions, including fireside chats and guest lectures from leading researchers and global industry leaders. Outside of the six core modules, you will be able to choose two areas of specialization from four topical elective modules. These modules have been designed to help you dive deeper into the application of analytics specific to your industry or your role within your organization. During the program, you can also opt for one on-campus elective in a topic of your choice. Each on-campus Wharton Executive Education elective is taught over five days.

    •  Module 1: Data Analytics and Executive Decision Making
    •  Module 2: Descriptive Analytics for the Marketplace: The Data Pipeline
    •  Module 3: Effecting Change through Data: Prescriptive Analytics
    •  Module 4: Decision-Making Tools: Predictive Analytics and AI/ML
    •  Module 5: Beyond the Decision: Implications of AI for Business
    •  Module 6: Moving Forward: Analytics and Organizational Change
    • Marketing Analytics
    • HR Management and Analytics
    • Analytics in Finance
    • Pricing Analytics

    Choose any two from the four options. Final list of electives is subject to change.

    Finance

    • Advanced Corporate Finance
    • Corporate Valuation
    • Finance and Accounting for the Non-Financial Manager
    • Assessing Commercial Real Estate Investments and Markets
    • Shareholder Activism and Corporate Governance

    Leadership

    • Creating and Leading High-Performing Teams
    • Leading and Managing People
    • Leading Organizational Change
    • The Adaptable Leader: Leading in a Virtual World

    Marketing

    • Pricing Strategies: Measuring, Capturing, and Retaining Value
    • Strategic Marketing for Competitive Advantage
    • The Neuroscience of Business: Innovations in Leadership and Strategic Decisions
    • Customer Analytics for Growth Using Machine Learning, AI, and Big Data

    Innovation and Strategy

    • Business Essentials for Executives
    • Driving Growth through Strategic Partnerships
    • Scaling Ventures: Developing the Playbook for Profitable Growth
    • Designing and Managing the Agile Supply Chain for the Future
    • Effective Decision Making: Thinking Critically and Rationally
    • Effective Execution of Organizational Strategy
    • Mastering Innovation: Strategy, Process, and Tools
    • People Analytics: HR Transformation through Data
    • Strategy and Management for Competitive Advantage
    • Business Model Innovation in the Digital Age

    Choose any one elective from these functional business programs.

    Note: Final list of electives is subject to change. Please download the brochure for details on the electives and more information.

    Please also note that participation in the Advanced Business Analytics Program (ABAP) (a) will not result in a degree from, alumni status with, or earned credit at the University of Pennsylvania or the Wharton School (or, to Wharton’s knowledge, any other institution), (b) will not be recorded on a University of Pennsylvania or Wharton transcript, and (c) does not guarantee or suggest that a participant will be admitted to the University of Pennsylvania, the Wharton School, or to any other university or institution.

    Download Brochure

    Program Faculty

    Certificate

    Upon successful completion of the program, participants will be awarded a verified digital diploma by Emeritus Institute of Management, in collaboration with MIT Sloan, Columbia Business School Executive Education & Tuck School of Business at Dartmouth.

    GET CERTIFIED

    Who Is It For?

    The ABAP is ideal for mid-career and senior professionals across industries. The program is designed to help participants learn how analytics can improve business performance, within both their role and the industry.

    Additionally, senior executives who are responsible for interfacing with teams that collect data, and those who are beginning to use available data to inform strategy and operating decisions, will benefit from the program.

    The program eligibility criteria include:

    • A minimum of 10 years of work experience
    • International exposure (preferred)
    • Fluency in written and spoken English

    Application Details

    We strongly recommend that interested participants apply early.

    Round 1

    Closed

    Round 2

    The second application deadline is
    June 8, 2021 and the fee to apply is US$400.

    The program fee is US$40,000 and covers teaching fees, all academic material, and access to online coursework. The fee does not include accommodation for the on-campus elective, transport expenses (domestic, international, visa fee, and more), and other expenses not specifically mentioned in the fees.

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